Articles in Agencies

Tips for successful sales talks

Ten tips for successful cold calling – here’s how to start a conversation on the phone. Sales trainer Tim Taxis reveals which questions the seller should answer proactively and as quickly as possible….

November 9, 2017

The retail agency for uniqueness

Bettina Ramin has been a retail agent for ten years. Among other things, she represents well-known brands such as Jottum, Storksak, Babymel, and Anna + Paul. Luna Journal met the retail agent during t…

October 24, 2017

In 2018 Baby Jogger will be rolling under the direction of MAPA GmbH

Haas Handelsagentur is terminating its contract with Newell Brands with effect from 31 December 2017. From 1 January 2018, the Baby Jogger brand will be taken over by MAPA GmbH, directed by Thomas Rei…

September 27, 2017

Agency CROSSKIDS is responsible for the TV campaign of BIC Kids

Just in time for the “Back to School” phase, BIC Kids goes on the offensive with TV image campaign. The French company for children’s writing and painting products is thus seeking to reach the decisio…

August 3, 2017

Pezzo D’oro begins the trade fair season with new representation and organic cotton

Pezzo D’oro will be represented in the Hesse, Saarland, and Rhineland Palatinate regions by the de la Roi agency. Ernst Niederreiter, who has hitherto represented the costume line, is active for Bavar…

June 13, 2017

Tommy Hilfiger grants children’s shoe license to Elisabet

The clothing company Phillips-Van Heusen (PVH), which is among others the owner of Tommy Hilfiger, has transferred responsibility for the production and distribution of the Tommy Hilfiger children’s s…

June 13, 2017

Didriksons Deutschland GmbH with new sales partner

Ute Röll has been contracted as a new sales partner by Didriksons Deutschland GmbH, which is based in Neuss. Didriksons took over the business in Germany last year from its former distributor and has…

May 11, 2017

Agencies under pressure

What is the role of trade representatives today – especially in the children’s clothing sector?

March 21, 2017

Joint Venture: CROSSMEDIA and KB&B present CROSSKIDS

The agency for independent and differentiated communication services CROSSMEDIA and the full-service agency for the target group children & families KB&B have demonstrated their abilities with CROSSKI…

February 16, 2017

Prag Agency welcomes KUNERT as new customer

From January 2017 on, Prag Agency Unit will take over the responsibility for the Allgäu-based Kunert that has a long-standing tradition and follow a new path together.

October 18, 2016