HARDWARE Market for baby and children’s equipment grows only slightly

7.3 billion euros were spent on baby and children’s equipment in Germany last year. This means that this market grew only slightly by 50 million euros. Overall, Germans spend less per child.

November 25, 2019

COMPANIES Furniture for children - Managing Director of Arthur Berndt gives advices

The shop for furniture for babies and children is on the move. Jens Kerschling, Managing Director of Arthur Berndt, reveals what it takes to be successful.

November 12, 2019

Safety Öko-Test has tested children’s mattresses - inexpensive model awarded “very good

Children’s beds must be especially safe. Öko-Test has tested 14 mattress manufacturers. Almost every second one fails. Four are even so soft that babies could suffocate. The cheapest mattress was howe…

October 17, 2019

HARDWARE Hardware Trends 2020 - Focusing on electric strollers, smart products and sustainability

The globally relevant issues in society such as sustainability, e-mobility, digitization and design standards are also reflected in the worldwide hardware trends in 2020. Increasing environmental awar…

September 19, 2019

COMPANIES Maxi-Cosi presents the first Home Collection

Maxi-Cosi has made a name for itself worldwide as a manufacturer of car seats and strollers. Now the brand is expanding its range with a new home collection. Thanks to three new products, Maxi-Cosi no…

June 25, 2019

HARDWARE Childhome hosts international press day

Recently, Childhome, the Belgian manufacturer of baby products and furniture, organised its second successful International Press Day in its Belgian offices. The company invited journalists from all o…

June 11, 2019

Interior Minividuals - Founder Elena Schimmel on her recipe for success

Luna Journal spoke with the Minividuals founder Elena Schimmel about her path to independence and which success factors play a decisive role. In an interview, she reports on sustainable manufacturing,…

April 25, 2019

HARDWARE Changing table heater in comparison: Reer is test winner

The German Society for Consumer Studies has taken a closer look at the changing table radiant heaters. Among the seven models tested, the Reer FeelWell1926 won the race.

March 29, 2019

HARDWARE Öko-Test checks baby sleeping bags and criticizes insufficient warnings

For safe sleep in young children, experts recommend the use of baby sleeping bags. By using a sleeping bag, the risk of sudden child death can be reduced by about more than twenty percent. Öko-Test te…

October 11, 2018

HARDWARE Stiftung Warentest tests children’s mattresses - safety standard to protect children

Since fall 2017, there has been a standard for children’s mattresses that defines the standards by which safety can be measured. For example, DIN EN 16890 regulates “Safety requirements and test metho…

October 4, 2018

HARDWARE Scandinavian and sustainable: these are the trends around children’s furniture

Parents annually spend over 400 euros on children’s furniture. Luna Journal asked around in the industry to find out which shapes, colors and materials have the highest sales potential.

September 21, 2018

HARDWARE Marketing strategy - famous brand ambassadors of the Cybex brand

From the very beginning, Cybex has relied on the cooperation with famous brand ambassadors. The hardware manufacturer uses the Celebrity Endorsement brand strategy in a targeted manner to increase sal…

September 20, 2018

COMPANIES A little lovely story about unique ideas and great success

It all began in 2013 with two moms sitting at a coffee table, thinking about transforming ordinary home and kids’ room decorations into unique pieces with a personal and creative touch. The idea of A…

September 19, 2018

HARDWARE Advertorial: UPPAbaby introduces new product range

After the successful launch on the German market, UPPAbaby goes one step further - new designs and a car seat arouse curiosity for 2019. At Kind + Jugend the entire range can be discovered up close.

September 19, 2018

HARDWARE Mattresses for children - these are the trends and novelties for 2019

Horizontal climate channels, gel foam and even box-spring mattresses: The market for mattresses for children is on the move. Luna Journal spoke to three exhibitors at the Kind + Jugend about their inn…

September 11, 2018