For many children it is the first sliding car. The Bobby-Car has already been sold millions of times. Now BIG has redesigned the classic and presents the BIG Bobby Car Neo.

Just in time for the International Toy Fair, BIG has given the popular sliding car a facelift. It is now more modern and more comfortable. The company is even talking about a new generation of the bright red classic. The chassis has been completely overhauled. In the process, the experts got inspiration from the large automobiles. This immediately catches the eye at the front of the Bobby-Cars Neo. The focus here is on the heraldic animal, the BIG buffalo, which adorns the radiator. There is an ergonomically shaped seat with an anti-slip surface. The steering wheel is a full-shell safety steering wheel with a small turning circle. For the first time, rear lights were fitted as an additional plastic part. The standard equipment includes whisper-quiet tyres. New are the three-piece closed rims, which are easier to clean. There is a towing device at the front under the radiator grille and a trailer coupling eye at the rear. This allows children to attach Bobby-Car accessories and use the BIG Bobby-Car trailers.

BIG offers the new Bobby-Car in several variants

With this new edition, the toy manufacturer appeals to children of different ages. The classic red version is suitable for children aged twelve months and over. There is also a fashionable version in pink with green accents and a sporty version in blue and orange. BIG has retained the safety knee recess so that older children can also ride with it. The Bobby-Car is still made in Germany. It is manufactured in the German BIG factory. And that since 1972. Until its 40th birthday in 2012 alone, the sliding car was produced over 17 million times.

Simba Dickie Group presented further innovations at the International Toy Fair

BIG belongs to the Simba Dickie Group, one of the top five toy manufacturers in Europe. The company presented numerous other products at the International Toy Fair. These included, for example, a new children’s kitchen concept from the Smoby Toys brand. The “Evo” children’s kitchen series grows with the child, as the height of the worktop can be adjusted. The new RC Smart Crane toy crane is controlled via an app. Children from the age of six are the target group here. The new Super City Garage from Majorette is huge. With a car lift, station, petrol station, multi-storey car park, fire brigade and police, it unites a complete city on 128 x 78 x 73 centimetres.

 

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Link: With the Bobby-Car Neo, BIG presents a new edition of the popular classic

Picture: Simba Dickie Group

//KH