On 28-29 January, the 2018/19 fall/winter collections of children’s fashion and children’s equipment were presented at the Bubble London trade fair at London’s Business Design Centre. Those seeking the latest trends and inspirations were not disappointed.

A total of 80 new brands made their debut at this year’s Bubble London. They included Balloon Copenhagen, The Faraway Gang, Tao & Friends, and Fred’s World by Green Cotton. British baby and children’s fashion designer Rachel Riley presented her second fashion line and her home collection for the first time to a selected specialist audience.

One highlight was the fashion show

Breitenstein Agencies was represented in showrooms with almost all their brands. With a strong focus on Scandinavian design, their brands were well-received by shoppers and visitors alike. These brands included Angulus, Veja, Mar Mar Copenhagen and the Icelandic label Iglo + Indi, “We were very excited to take part in Bubble with the whole agency this season. The feedback was all positive,” explains Breitenstein Agencies. “The Bubble Runway Show was also great, and created a lot of feedback and fun.” Together with Insta Kids Scene, the latest trends in the 2018/19 fall/winter collection were presented at the Bubble Runway Show. In addition to models like Farouk James and Harlow Luna White, the catwalk also featured well-known YouTubers such as The Kidd, Amazing Arabell, and Fleur Isted of Isted Kids.

The coveted Rising Star Award this year went to the children’s fashion label Grass & Air, which specialises in outdoor clothing. In addition, there were many exciting lectures and seminars over the two days. This included everything from a debate around the topic of gender-conscious children’s clothing right though to panels with insights from shoppers like Amy Whittard from Mothercare. Online marketplace specialists from Trouva explained how to make small businesses and children’s fashion labels accessible in a global marketplace.

Positive Feedback on the Bubble London

Looking back on the successful trade fair, buyer Donna Powell from Trapeze Kids comments: “The Pop Area is my main focus at Bubble London. Here you will always find new innovative young brands. It’s very helpful to see all these brands in one place.”

And Kerrie McCoy of Monkey McCoy adds, “I especially love the Pop and Bump Area. It’s the perfect place to showcase smaller labels. I was able to take many new inspirations from the fair and got to know many great new brands. Those included Grass & Air, Blossom & Bear, Mori, Bullaboo, Dandydill Way, and Small Stories. I have already placed orders with four of those labels. And, of course, I love the fashion show!”

For the industry, Bubble London remains the UK’s leading fair when it comes to staying up to date on current market developments. The next Bubble London for the 2019 spring/summer collections will take place on 15-16 July 2018.


Link: www.bubblelondon.com

Image: Bubble London