COMPANIES Seal of approval around sustainability – how to stay on top of things

Sustainability is an important purchasing argument for many consumers. But which seals are recommendable here and where does the customer get the information?

September 23, 2019

COMPANIES Sustainability is becoming increasingly important for customers

Consumers are attaching ever greater importance to the aspect of sustainability in companies. Accordingly, this also influences consumers’ purchasing decisions.

September 20, 2019

COMPANIES Small but oh my: This is how the retail trade stands up to the larger competition

Above all, online trading makes life difficult for many small business owners. With the right strategy, smart ideas and above all together, success can be achieved.

September 20, 2019

COMPANIES Security products: Popular with parents, children love design

The market for security products is booming. Age-appropriate, colorful and eye-catching, they are popular with children as well. Numerous new products will be presented at the Kind + Jugend.

September 19, 2019

COMPANIES Lässig – Customer service is essential

The company Lässig looks back at many years of experience in the children’s fashion market in the field of customer satisfaction. In an interview with Luna Journal, Stefan Lässig, Managing Director, e…

September 19, 2019

COMPANIES Sustainability list: BTE initiative makes orientation easier for visitors

With one click, interested parties can reach special sustainable exhibitors at the Kind + Jugend. Together with the trade fair, the BTE has listed companies that have seals and certificates.

September 18, 2019

Agencies Licenses – iconkids managing director Axel Dammler sees great potential

iconkids & youth international research GmbH collects market data on licenses. The managing director reveals some insights in the Luna Journal.

September 17, 2019

COMPANIES In conversation with Lillydoo and Social Media – Founder Gerd Kullack

Social media plays an important role for many start-ups. This also applies to the young diaper company Lillydoo, as managing director and founder Gerd Kullack reveals.

September 12, 2019

COMPANIES Feiler – A company with tradition

The long-established company Feiler is regarded worldwide as the leading manufacturer of high-quality bathroom textiles. Also for children. All products are produced sustainably. Luna Journal spoke wi…

September 10, 2019

MARKETS Cybercrime poses major problems for businesses

Five out of six victims do not know who is behind digital attacks. German industry suffers billions of dollars in damage from cybercrime.

September 9, 2019

MARKETS PSD2 – Payment Directive makes online retailers fear loss of revenue

The new Payment Directive PSD2 is due to enter into force in mid-September. Many merchants and customers do not feel well informed and poorly prepared.

September 4, 2019

COMPANIES Amazon increases sales by 20 percent to over 63 billion US dollars

The sales figures of the online giant Amazon continue to show a steep upward trend. In Germany, the company plans to hire more than 2,800 additional employees by the end of the year.

August 12, 2019

COMPANIES Pimpilotta – Niche products are highly popular

The label Pimpilotta was founded by Dr. Jana-Maria Lehnhardt, who wanted to specialize in a niche product. The managing director of the accessories brand spoke to Luna Journal about sales and her mark…

August 8, 2019

COMPANIES Kettler files for bankruptcy again

A shock for the employees: Kettler was already taken over by an investor at the end of December 2018. Now the Kettcar manufacturer has again filed for insolvency.

August 2, 2019

COMPANIES Just One has been named Spiel des Jahres 2019

The coveted award “Spiel des Jahres 2019” goes to a cooperative party game from Repos. Just One convinced the jury. The author of Just One, Bruno Sautter, proudly accepted the award.

July 31, 2019