TOYS Plush toy manufacturer Efie has been nominated for the German Sustainability Award 2019

The plush toy manufacturer Efie from Wuppertal was nominated for the German Sustainability Award 2019. Efie has been producing its plush clothing for children as well as game and cuddly blankets, baby…

September 12, 2018

TOYS Successful fight against counterfeits of the popular L.O.L. Surprise Toys

MGA Entertainment won a verdict of 1.17 million US dollars against 81 counterfeiters. This includes a ban on the imitators selling the imitations of L.O.L. Surprise.

August 14, 2018

MARKETS It is impossible to imagine the toy sector without packaging

There are more and more shops in Germany without packaging. Customers bring their own containers for their food and fill their own goods. This not only protects the environment, but also your wallet,…

August 7, 2018

TOYS Award for Game of the Year and Connoisseurs’ Game of the Year 2018

On July 23, 2018, the Spiel des Jahres e.V. club in Berlin announced the winners of this year’s competition for Germany’s best board game. The jury selected Azul by Michael Kiesling as Game of the Yea…

July 26, 2018

TOYS Race track manufacturer Carrera with strong sales losses

In a statement, the owner of the Austrian company of the same name, Andreas Stadlbauer, referred to the tense market situation. Thus, in addition to some toy retailers, Stadlbauer Marketing + Vertrieb…

July 19, 2018

TOYS Hans im Glück and Schmidt Spiele end their cooperation

From next year on, the game publisher Schmidt Spiele from Berlin and the company Hans im Glück from Munich will go their separate ways. Asmodee will exclusively distribute Hans im Glück’s games in Ger…

July 17, 2018

Trade Lima industry association selects the world’s best licenses

The industry association Lima has awarded the International Licensing Awards. The awards are a trend barometer for the trade.

July 12, 2018

TOYS Lego Juniors with suitable novelties for the holiday season

The holidays are just around the corner. New sets from Lego Juniors such as the airport, Stephanie’s house at the lake shorten the waiting time. On top of that, they also introduce small children to t…

July 12, 2018

TOYS Expert jury selects Game of the Year 2018

Already for the 18th time the association Spiel des Jahres e.V. awarded the prize for the best Children’s Game of the Year. In 2018, the award goes to “Funkelschatz” from HABA. Nominated were also “Em…

July 11, 2018

TOYS Countertrend to digital game worlds: Themed Monchhichis

The Japanese doll manufacturer Sekiguchi relies on creative playing through themed monchhichis. For over 40 years, the cuddly toys have been promoting creative play, without any app or Bluetooth. Chil…

June 7, 2018

TOYS Starting in fall: Children’s books at Lego

The first books for girls will be available at Lego from September. In the new play book format “My Pop-up Book”, children can recreate the fairy tale worlds with Rapunzel, Jasmin, Belle & Co with Leg…

June 7, 2018

TOYS Online shop for stuffed animal brand NICI

The enterprise eCommerce specialists of Shopmacher and the eCommerce design office Kommerz are modernizing the online presence of NICI GmbH and developing the brand website further with an integrated…

May 17, 2018

TOYS The Ice Queen, Minions and the like: These are the most popular licenses for children

The current Kids Licence Monitor features many classic licenses that can compete with top themes such as The Ice Queen or the Minions. Here is an overview of which license themes in the field of toys…

May 17, 2018

TOYS Changing: The toy industry increasingly banks on sustainability

Ecological and sustainable toys are a topic of growing importance. Producers, traders, buyers and politicians are called upon here to responsibly deal with the future of succeeding generations. But wh…

May 8, 2018

TOYS Tchibo Share expands its range to include toys

Just three months after the launch of the innovative rental service, the range is now being expanded to include toys. In addition, the selection of sustainable baby and children’s clothing was supplem…

May 3, 2018