From 27 to 29 January, Playtime Paris returns to the Parc Floral of the French capital. This is where fashion meets lifestyle and interior design. Under the motto “Changeover”, Playtime Paris welcomes around 540 brands and 100 new exhibitors.

The layout of the fair will be extended by three main areas, which will be divided into the Fashion Area, the Lifestyle Area and the Maternity Area. Brands of the Fashion Area include among others: age of innoncene, aghi e bubi, a ginger story, angel dear, atelier frou, baby & taylor, blu & blue, birds of nature, boof, cavalier, charlotte mathieu, chateau de sable, cleo ferin, colchik, colorshake, dadamora, fort kids, guess kids, harrigton, keora, lali, love in kyo, luckyu, miles baby, minikid, myjunior, novesta und toosh kids.

In the Lifestyle Area, brands such as atomic soda, avery row, babylivia, brai, byalex, coin, ivoy, joey, jojo factory, little unicorn, lucky, maison, mingo, motomo, nanami, plantoys, studio romeo, tiny rym and wild & soft will be present.

In the Maternity Area, which consists of independent pavilions, around 30 brands from the field of pregnancy fashion will be presented.

Happy Birthday Smallabel

On the ninth anniversary of the Smallel brand, Managing Director Cécile Roederer will be presenting her selection of children’s fashion brands at the NEW NOW area. Among them are: acbc, age to come, anarkid, city goats, kiboro, liilu,  little maille, monsieur mini, say please baby, séraphine et zélie, small & tiny und wander & wonder.

New trends

The trends for the fall/winter season 2018-19 can be found at Playtime Paris in the three Trend Spaces. The AGRICOOL, FLOW and RENEW areas communicate the coming trends. Trend-setter Julie Malait will analyze and examine the changes in the fashion market under the theme: Changeover.

Maternity Trends

In the Maternity area, the new collections can be displayed on the trend areas: Adapt, Fantasy and Balance. Brands of the Maternity trend area include: attesa maternity, fragile, isabella oliver, love2wait, mamsy, monamoon, paulina maternity fashion.

Image: iloveplaytime