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TOYS Barbie releases Wellness-Collection

-ADVERTISEMENT- The wellness and fitness trend has arrived in the children’s room. Now toy manufacturer Mattel has also…

January 30, 2020

MARKETS Toy manufacturer are put on the spot – Customers demand sustainability

The fight against environmental destruction and the climate crisis are also leaving their mark on the toy industry. More…

January 29, 2020

FAIRS & EVENTS Exciting Novelties at Spielwarenmesse 2020

Anyone looking for new products in the field of toys, motor skills, clothing and accessories should stop by in Hall 3A….

January 29, 2020

FAIRS & EVENTS Licences are an important part of Spielwarenmesse

It is a market with huge dimensions and great potential. The worldwide turnover of licensed goods and services is estima…

January 29, 2020

COMPANIES Social media expert gives tips for successful social media marketing

For companies, a social media presence has become indispensable and should therefore be integrated into the marketing st…

December 12, 2019

COMPANIES Cash registers – self-service systems are becoming more and more popular with customers

Hardly anything disturbs customers as much as waiting at the cash registers. As a recent study by the EHI Retail Institu…

December 12, 2019

COMPANIES Outlet center targeted for inferior fashion

Research by TV station RBB has shown that some outlet centers deliberately sell lower-quality clothing. The German texti…

December 11, 2019

Licenses – Paw Patrol awarded as best topic of the year

The industry association Licensing International (formerly LIMA) has honored outstanding licenses. Among others, Paw Pat…

December 10, 2019

TOYS Stacking stones – founders reveal the concept of their movement toy

Communications manager Hannah König and managing director Stephan Schenk are the minds behind the stacking stones. With…

December 10, 2019

COMPANIES Toys “R “Us is back in the USA with new stores

The toy dealer wants to leave his insolvency behind him. In New Jersey, Toys “R “Us opened its first store with a new in…

December 9, 2019

MARKETS Study shows – physical-digital play concepts make children more creative

A neuroscientific study conducted by the Goldmedia Research Institute on behalf of Lego Hidden Side shows that the combi…

December 3, 2019

COMPANIES HDE sees record sales in Christmas business

For the last two months of the year, the association expects sales to increase by three percent to just over 102 billion…

December 2, 2019

TOYS Graupner Modellbau has filed for bankruptcy again

Once again the traditional model builder Graupner is on the brink of extinction. The South Korean parent company no long…

December 2, 2019

FAIRS & EVENTS Koelnmesse – Oliver Frese appointed new Managing Director

At the beginning of the year, Oliver Frese, former member of the Executive Board of Deutsche Messe AG, will take over th…

November 26, 2019

COMPANIES GOTS – These criteria must be met by distributors for certification

In the future, ecological and socially responsible textile production is to become a matter of course in the fashion ind…

November 26, 2019