TOYS Ravensburger launches new toi+ game console on the market in autumn

Will this be the successor to the box-office hit tiptoi? Ravensburger presented toi+ at the International Toy Fair. This game console is interactive and does not require a screen.

February 14, 2019

COMPANIES Lego launched streetwear collection and relies on Augmented Reality

In cooperation with the Danish subsidiary Kabooki, Lego launches the first streetwear collection for adults on the market. The limited edition of streetwear clothing is presented as a pop-up fashion b…

February 14, 2019

COMPANIES Lupaco becomes climate neutral – Interview with founder Eva Corsten

The German company Lupaco is now taking off as a climate-neutral company under the management of its founder Eva Corsten. Thus the residents of Munich are considered as the first child model label, wh…

February 14, 2019

Children's Fashion Sustainability is becoming increasingly important in children’s clothing

A new study by Washington University reveals the negative environmental and social consequences of fast fashion. We’ve been asking around children’s clothing companies how important sustainability is…

February 13, 2019

COMPANIES Sales growth for the toy trade 2018

BVS Handelsverband Spielwaren is forecasting a slight increase in sales for 2018. According to expert estimates, Germans spent between 3.1 and 3.2 billion euros on toys.

February 12, 2019

COMPANIES Erwin Wieffering is new Managing Director and President of Britax Römer

Since January 2019, Erwin Wieffering has been President and CEO of Britax Römer with responsibility for the European, Middle East and African (EMEA) markets. Britax Römer is known as the world’s leadi…

February 11, 2019

COMPANIES Karen Pascha-Gladyshev becomes new Managing Director of Lego GmbH

Since February 2019, Karen Pascha-Gladyshev has been the new Managing Director of Lego GmbH and is responsible for business in Germany, Austria and Switzerland. She succeeds Frédéric Lehmann, who has…

February 11, 2019

COMPANIES Sebra expands its portfolio with an organic skin care line

In spring 2019, the well-known Danish equipment specialist Sebra will launch its first organic skin care line on the market, consisting of six certified and allergy-friendly care products for babies a…

January 29, 2019

COMPANIES Haba starts the year with new marketing and sales management

Since 1 January 2019, Haba, a global family business, has had a new marketing and sales management with Wolfgang Pöhlau.

January 17, 2019

COMPANIES Packaging law – the industry handles the changes calmly

The new Packaging Act has been in force since the beginning of the year. The aim is to reduce waste and increase recycling. We have asked companies in the industry how they deal with the new regulatio…

January 16, 2019

MARKETS Digitalisation in retail – What can we expect in 2019?

Even in 2019, trade will not be able to avoid the current issue of digitalisation. The necessary measures will be confronted above all with time problems. The toy industry remains positive.

January 8, 2019

COMPANIES Awards for Playmobil: Successful in license business

The entry into the licensing business was the right step. This is also shown by the industry’s recognition. Playmobil received a total of four awards in 2018.

January 8, 2019

COMPANIES expects even later entry into the profit zone

Actually, wanted to reach break-even at the beginning of 2019 on the basis of adjusted EBIT. But especially the business development in China is destroying this plan.

January 7, 2019

COMPANIES New Trade Law – This will change in trade 2019

In the new year there will be some legislative changes affecting trade. Luna Journal lists the most important ones and points out what needs to be taken into account.

January 3, 2019

COMPANIES Mobile payment on the advance in Germany

The launch of Apple Pay in mid-December shows once again that Germans appreciate mobile payment. A study by the trade research institute EHI predicts a great future for the smartphone as a means of pa…

December 19, 2018