TOYS Blue Angel for the Austrian toy company Bioblo

Since mid-July 2017, toy manufacturers have been able to have their products awarded the new “Blue Angel for Toys” eco-label. The requirements of the new eco-label go beyond the requirements of the Eu…

November 30, 2018

TOYS Lego with numerous innovations to battle a decline in sales

It was an impressive performance by Lego at this year’s International Toy Fair. For the 60 anniversary of the Lego brick, the company presented numerous new products. The colourful world of stone, how…

February 15, 2018

TOYS A new app brings Lego bricks to life

Lego becomes virtual: With the new App Lego AR-Studio, small and large builders can bring selected Lego sets to life. The program was developed with the help of Apple’s ARKit, an interface for augment…

December 19, 2017

TOYS SimyBall Kickstarter campaign kicks off

Today, 14 November, the Viennese start-up SimyLife launches its Kickstarter campaign for the award-winning mobile game controller and biofeedback device in the form of a ball. Thanks to a biofeedback…

November 14, 2017

TOYS Spielwarenmesse – These are the trends in 2018

The Trend Committee of the Spielwarenmesse eG has provided an initial outlook for 2018. The committee has identified the following trends: “Explore Nature”, “Team Spirit”, and “Just for fun”. These wi…

November 2, 2017

TOYS imagno FARM wins the German Design Award 2018

The international jury of the German Design Award 2018 have given the gold award for outstanding design quality in the “Baby & Child Care” category to Kerstin Rudat and Anissa Wagner, founders of the…

October 26, 2017

Educational Toys Janod: learning to cook easily and playfully

Gone are the days when the new generation had to steal spoons from the kitchen to play at cooking. Now, the little ones get their own pots and pans. In addition to true-to-life functions, the multifun…

August 31, 2017

TOYS The toy trends of the future

Which groundbreaking trends should the market know about? What will set the pace in the world of toys in the future? The international Trend Committee of the Spielwarenmesse is currently travelling al…

July 20, 2017

TOYS ICECOOL: the children’s game of the year?

On 22 May, a panel of experts announced this year’s nominees for the Children’s Game of the Year. One of the hot contenders of this coveted award is the skill game ICECOOL by AMIGO. You’ll have to wai…

June 6, 2017

TOYS New products from LEGO DUPLO with funfair and Disney adventures

The LEGO DUPLO world has expanded by seven building sets. With a variety of game themes and new features, children’s bedrooms will soon be seeing colourful funfair stalls such as the “coconut shy” and…

May 30, 2017

TOYS Playful language promotion with HABA

HABA has published a brochure, “Playful language promotion – every day and everywhere!”, for parents to support their children’s language development. The brochure is the result of a collaboration wit…

April 4, 2017

Educational Toys Pocket money training: a new game from Ravensburger

Training in mental arithmetic: Ravensburger’s new tiptoi learning game “Fun calculations with pocket money” will help children to calculate with even and odd numbers and to practise managing their poc…

March 30, 2017

Uncategorized LEGO® offers free teaching materials

The DigitalPakt, proposed by the German Minister of Education, Dr. Wanka, is designed to prepare students in Germany for the challenges of the future. LEGO® Education is now offering free educational…

January 23, 2017

Family Life Fisher-Price and the new fathers

For the third time, the toy manufacturer Fisher-Price has organised a parenting brunch, where an expert panel discusses a special topic.

October 25, 2016

Activity Toys LEGO offers equal discounts to online merchants following agreement with the German Cartel Commission

The toy maker LEGO has pledged to the German Cartel Commission that it will organise its rebate system in such a way that retailers can achieve the same level of discounts via online sales as they can…

July 20, 2016