Articles in Media

Customers increasingly buy products recommended from social networks

The HDE online monitor shows: More than a fifth of all online shoppers have already become aware of a product through Facebook and the like and bought it afterwards. Skillful social media presence and…

April 18, 2018

Fake News: How companies seek to harm their competitors

Experts warn of a dangerous strategy of defamation by means of false reports Entrepreneurs with few scruples use deception tactics to slander their competitors. However, if companies spread false repo…

December 5, 2017

Digitalisation of the nursery: smart toys

The billion-dollar business of networked devices in the Internet of Things (IoT) has made its way to the nursery. In this year’s Christmas business, so-called smart toys are playing a major role for r…

November 23, 2017

An Eye on the Baby – Smart Nursery and Wearables

Baby’s nursery is becoming more digital. According to Statista, 23% of all parents have a baby monitor with camera. If these devices transmit signals such as images or sound to a smartphone, then they…

November 21, 2017

Baby 3.0, or the digital nursery of the future

With 23 million new smartphones per year and a turnover of €1.8 billion in networked building technology, there is enormous growth potential in the “Internet of Things” sector. In a new series, Luna J…

November 16, 2017

Media education in the digital nursery

Smartphones, tablets, and so on are moving into children’s bedrooms, according to evidence from a Statista study. It shows that 36% of children between the ages of eight and nine already have their ow…

November 9, 2017

The end of the “faked” reality

On 1 October 2017, a new law came into force in France. Images processed with Photoshop must now be indicated as such. Airbrushed images must contain the information: retouched photograph or photograp…

October 19, 2017

Free Game Apps: Expensive Rip-offs on the Internet

Game apps for smartphones and tablets are very popular with children and teenagers. They are mainly offered for “free” on the Internet and promise excitement and fun. Of 50 popular smartphone games co…

October 12, 2017

MDR Broadcasting Council to award the 2018 Children’s Online Prize

For the fifth time, the MDR Broadcasting Council will award the Children’s Online Prize for outstanding contributions and websites for children and young people. The deadline for submission is 31 Octo…

October 6, 2017

Insensitive Pampers advert angers parents of preemies

Background music, “I’m Coming Home”, causes a wave of complaints. The US company Procter & Gamble is facing a wave of indignation concerning an advert for its nappy brand Pampers.

September 7, 2017