FASHION Berlin children’s shoe manufacturer Pololo celebrates its 15th anniversary

The children’s shoe brand Pololo of the founders Franziska Kuntze and Verena Carney in Berlin turns 15. The brand has become known for its fair and ecologically produced children’s shoes. Most of the…

August 14, 2018

FASHION #Time4Green: Tchibo launches six-week campaign

From 13 August to the end of September, Tchibo is offering various collections made from recycled materials. The sustainable product highlights include environmentally friendly sports and women’s fash…

August 2, 2018

FASHION Cooperation between s.Oliver and publishing house Carlsen

s.Oliver has entered into a rather unusual collaboration for the fashion industry with he publishing house Carlsen for the children’s book series Pixi. The s.Oliver Pixi book will be published from Au…

July 30, 2018

FASHION Sales trend: Teenage fashion still ahead of baby clothing

Teenage fashion is booming. In the first quarter of 2018, the market for youth fashion increased by a whopping 29 percent compared with the first quarters of the two previous years. This is the result…

July 24, 2018

FASHION Destination Zero: astonishing results according to Greenpeace Report

Less harmful chemicals in textile production: According to the latest Greenpeace Report “Destination Zero”, the textile industry has made astonishing progress in reducing pollutants over the last seve…

July 17, 2018

FASHION Käthe Kruse will bring children’s fashion into the market again in 2019

After a six-year break, doll maker Käthe Kruse has once again designed a children’s fashion collection. The highlight: There are suitable doll clothes for many of the styles.

July 13, 2018

FASHION Next Generation: Monki launches capsule collection for children

The Swedish textile company Monki is launching its first capsule collection for children under the motto “Next Generation” for the SS18 season.

July 10, 2018

FASHION Children’s sandals tested by Öko-Test

The German-language consumer magazine Öko-Test has sent fourteen children’s sandals to practical and chemical tests. Of the sandals tested, two scored “good” and five “satisfactory”. This year’s test…

June 21, 2018

FASHION Now available: Luna Lookbook No. 4

What is childhood today? Never before have children had so many opportunities to shape their lives and give free rein to all their creativity and ideas. The future is also being considered though. The…

June 20, 2018

FASHION Reima gets reinforcement for the sales department

At the OutDoor trade fair in Friedrichshafen, sports industry expert Michael Weising will take up his new position as Sales Manager at the Finnish children’s outdoor clothing brand Reima.

June 14, 2018

FASHION Asics and Disney launch movement campaign

The sporting goods manufacturer Asics has announced a partnership with the Walt Disney Company. Before the opening day of the new family blockbuster “The Incredible – The Incredible 2” by Disney Pixar…

June 12, 2018

FASHION New innovations at children’s shoe manufacturer Geox

Increased customer orientation at shoe manufacturer Geox – the Italian company is relying on personalization with integrated LED functions and message programming in the upcoming fall/winter season.

June 7, 2018

Trade Millennials and iBrains: New generations conquer the market

Born between 1980 and 2011, consumers influence society and markets with their very own demands on life and thus shape the future of retail. Adapting to the needs of these generations is worthwhile an…

May 31, 2018

FASHION The Make Fashion Circular initiative ensures more sustainability in the fashion industry

Less than one percent of clothing is recycled, as the Measuring Fashion Report shows. In contrast, companies such as Nike, H&M, Burberry and Gap have now signed an agreement to improve the fashion ind…

May 22, 2018

FASHION rental service kindoo: Shareholder Bea Graf wants to regulate mass consumption

kindoo offers baby and children’s clothing for rent. Three years ago the managing director Daniel Peter and the shareholder Bea Graf founded the rental service. Luna Journal spoke to the founders of k…

May 17, 2018