In March, Steiff expanded its range to include a GOTS-certified capsule collection for babies. The company’s intention is to offer customers environmentally friendly fashion and to reduce their own ecological footprint.

Through certification with the Global Organic Textile Standard GOTS, Steiff has committed itself to complying with globally applicable standards covering the manufacture, manufacture, packaging, labelling, etc. of all textiles. The GOTS certification gives consumers a globally valid guarantee for ecological and socially responsible products and insight into their production chains, which can be traced from the field to the retail trade.

“The addition of a GOTS capsule to our collection was an important step for us in integrating Steiff’s values and quality standards into our clothing. GOTS has proven to be one of the few certificates on the textile market that the end consumer knows and appreciates and perfectly rounds off our collection,” says Andreas Graf, Business Unit Manager Fashion. “Currently, GOTS products can be found in Steiff’s baby collection and thus complete the soft materials of the Winter Wellness collection such as teddy fleece and velour with sustainable products. The line is also underlined by the particularly soft feel and beautiful volume of the fabric,” Graf continues.

More transparency for the consumer

Steiff’s certification as part of the production process commits itself to ensuring that during processing there is a clear separation between conventional and organic fibres, that chemical additives are tested before use or that problematic ingredients such as aromatic solvents or genetically modified organisms are not used. In addition, other requirements state that bleaching agents used must be based on oxygen and that azo dyes with carcinogenic amino compounds are strictly prohibited. By obtaining GOTS certification, Margarete Steiff GmbH has agreed to meet multiple criteria for technical quality and human toxicity. This means that Steiff must ensure that the product meets various technical quality requirements, such as resistance to friction, perspiration, washing and shrinkage. In addition, all raw materials, intermediate and end products are subject to the observance of various limit values with regard to undesirable residues.


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Link: Steiff’s children’s fashion collection now also GOTS certified

Image: Margarete Steiff GmbH